• zmp1
  • zmp.clue
  • zmp2
  • zmp3
  • zmp4
  • zmp5
  • zmp6

Jewish Museum of Prague

Identity Proposal

I was one of five designers invited to submit proposals for the new identity for the Jewish Museum of Prague. As a preserved historical quarter— and the most visited single attraction in all of Prague— this invitation posed a unique design opportunity. The subject matter proved both challenging and fascinating: how to steer clear of the resident clichés and do justice to a section of the city that has survived for more than 700 years? While my proposal was not the final selected direction, I’m pleased to have taken part in the project and with my solution:

My concept was to form a logo that could be read either abstractly or literally– specifically as a reference to a famous building in the museum, the Maisel Synagogue, and also more generally a Hanukkah Menorah.

Leave a Reply

You must be logged in to post a comment.